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4 Things a Blogger Can Easily Outsource

August 4, 2010 Leave a Comment

Blogging is a great way to get started making money online – BUT – it’s work. (All good things come with some effort, right?)

The absolute worst thing a new blogger can do is to do nothing. Yet, that’s what happens to many bloggers when they’re first getting started. While waiting to get their blog just perfect, they do nothing and, instead, spin their wheels – stuck in one place.

Meanwhile, they get frustrated, their dreams fade, and they end up giving up before they even had a fighting chance. It’s sad, especially since many of them are talented writers, are passionate about their topic, and have a lot to share with the world.

So, what can a new blogger do to avoid this from happening?

Simple. Outsource.

But, what, exactly is “Outsourcing“?

Outsourcing is just a fancy word for getting someone qualified to quickly and efficiently do a job for you that you

1. don’t have time for,

2. don’t want to do, or

3. don’t have the skills to do.

But what can you outsource, and how? And, can you afford to?

All great questions. Here are 4 tasks you can immediately outsource for a modest price (and boost your blogging efforts at the same time).

1. Blog Installation and Optimization.

If you’re planning to blog, the one thing you’ll need is a web host. Why not choose a multipurpose web host that will also install your blog for you?  Both MomWebs.com and ReliableWebs.com will install your WordPress blog for you. Why would they jump through these hoops? They want you to succeed so that you become a customer for many years.  As part of their service, both web hosts will also recommend and install plugins for you for a reasonable fee.

There’s no point in getting paralysis by analysis. This is an easy decision to get over your first hurdle – actually getting your WordPress blog online and ready to roll.

2. Design.

One thing I outsource gladly is graphics. When I try to do my own, they look unprofessional and, downright tacky. When I pay a more talented professional to create my graphics, they look awesome! You can find a professional designer at Shelancers.com who can make your blog look snazzy – just look around. Of course, you can also search places like eLance.com, but I’d suggest that you ask for a recommendation from a friend (or even on Twitter) before going with someone totally untested.

3. Content Management.

Keeping your blog active with fresh content can be a feat in itself. BUT – there is a big secret that bloggers use to make their lives much easier. It’s called PLR content and it’s something that I’ve also used in the past.

What is PLR content? Basically, PLR articles are written by ghostwriters and sold at a very affordable price (usually around $1-2 per article) to multiple bloggers and website owners. So, as a blogger, you can purchase these articles, and stick them on your blog. Or, as I recommend, you edit them a bit before posting them to your blog. While PLR is not totally hands-free – it can help you to get over the hurdle of having to write all of the content for your blog all by yourself.

By the way, the place I recommend you look for PLR Articles is EasyPLR.com .

Of course, you can save even more time by hiring a Virtual Assistant to add the PLR that you purchase to your blog for you so that it’s waiting in there the next time you face writer’s block (as we all do).

4. Community.

Do you ever hear the sound of crickets when you go to your blog? How do some bloggers get such a conversation going while others seem to be talking to themselves?  The answer may not be what you think. Another big secret of top bloggers is that they sometimes “seed” conversations with their own assistants and friends. Yes, they have commenters who are paid to come by and leave comments to keep the conversation going. Pretty cool, isn’t it?

While you don’t have to go quite that far, it doesn’t hurt to be “comment buddies” with some friends and help keep each others blogs active with conversation.

What Next?

Learn More about Outsourcing at my Recommended Resource. Outsourcing can be a big scary thing if you’re trying to figure it out on your own. So, if you’d like to learn more about how to Outsource in your Online Business, I recommend this course: www.OutsourceWeekly.com (You’ll see a free series of lessons on the top of that page.)

Courtesy: Nicole Dean, EasyPLR

Filed Under Headline, writing Tagged With outsourcing, plr, writing

Five Fatal Resale Marketing Mistakes

March 10, 2009 Leave a Comment

by Angela Swanlund

Resale rights marketing is an emerging approach in the field of internet marketing. There is a growing market for resale rights products and more and more online businessmen are catering to this segment and have been reporting monumental profits from their efforts.
These goods afford the purchasers the opportunity to earn from their purchases, as they could sell the same for profit. They won’t have to pay the creator any cumbersome royalty fees. They get to keep all the income they will earn from the sales they manage to effectuate.

Though resale rights marketing does seem like a promising field, it is not completely free from problems. A lot of internet marketers who have decided to enter resale rights marketing have been prone to committing some fatal mistakes that gravely compromise the earning potentials of this approach. Let’s take a look at the top five mistakes that resale rights marketers make so that we’d learn how to avoid them.

1. Selling resale rights products to an unlimited number of people. Your potential customers would find this unsettling. Every purchaser of your resale rights products would be each other’s competitor. Though the idea of selling an unlimited number of copies sounds very lucrative, you’d find it hard to effectuate some sales because people would stay away from such offers. The value of your resale rights products would diminish. Solution: set a cap as to how many copies you will sell.

2. Selling resale rights products to many people. Indeed, you would set a ceiling as to how many copies you will sell. But if this ceiling is too high, the value of your resale rights products would still suffer. Selling to 1,000 people for example, would mean that each purchaser would have to compete with 999 other people for the same market. Your products would still be a hard sell. Solution: increase the price of your package but limit the cap to 50 or below.

3. Failing to clearly enumerate the terms and conditions of usage license. Essential in resale rights is the license wherein they should be delineated. This license is a where the rules are established, and is likewise your guarantee to the purchasers that such rules shall strictly be implemented for the protection of their interests. Solution: carefully write down the limitations of the rights you will convey, and present the same in a license agreement, preferably in .pdf format. Adobe documents cannot easily be changed, and it would give your potential customers the security they need.

4. Failing to honor the terms and conditions you have set yourself. Nothing can compromise your brand worse than your failure to live up to your promises. If you promise to sell 50 resale rights of a product, you can’t sell 51 and claim a counting error. If you promise to give them private label rights, you cannot restrict the way they could alter the work. Solution: exercise candor in your dealings at all times.

5. Selling resale rights at the height of the product’s market life. This may be a plus for your potential customers, but it surely is a negative for you on a business standpoint. If the product promises high salability, you’ll be better off selling it yourself, exclusively at that. Nonetheless, this is a matter of preference. If you want to focus on product creation and allow your customers to take care of the marketing aspect, then this would prove to be a good approach. Solution: have a business plan before venturing to resale rights marketing.

Filed Under Discussion Tagged With internet marketing, plr, resale marketing, resale rights

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